Learn App Store Optimization, the indie way.
No-fluff guides on the ASO that actually moves installs for small iOS apps — keyword research, difficulty scoring, and rank tracking you can run in a browser.
7 min read
App Store keyword research, step by step
A practical, no-fluff walkthrough of App Store keyword research for iOS apps — how to find keywords, score popularity vs. difficulty, and pick the terms you can actually rank for.
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ASO for indie iOS developers
App Store Optimization built around how indie iOS developers actually work — a low-effort, no-budget cadence to grow organic installs without an enterprise ASO contract.
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How to track your App Store keyword rankings
Why App Store keyword rank tracking matters, how ranks are measured per country, and how to read the trend so you know whether your ASO changes actually worked.
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App Store keyword difficulty and popularity, explained
What App Store keyword difficulty and popularity scores really mean, how they're estimated from public Store data, and how to combine them into an opportunity score you can act on.
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